CLICK HERE to watch License to Farm

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CLICK HERE to watch License to Farm

The video link went live at 12PM noon CST on Friday, January 15, 2016. As of January 24, 2016, it has been viewed 42,330 times on YouTube. Thank you for your interest in License to Farm! 

SaskCanola Launches License to Farm

License to Farm is a short documentary exploring the role of science, sustainability and food safety in modern agriculture, encouraging farmers to stand up for their right to farm. Growing concern over consumer fear and mistrust of the food system, increasingly limiting government regulations, and the danger of choice becoming limited in production methods sparked the need for this film among SaskCanola stakeholders. This film will serve to propel conversations about social license in agriculture.

About the Film

Canada is a world leader in agriculture and food production. But farming doesn’t look the same as it did a hundred, fifty, or even ten years ago. Farmers are producing more with less, using more efficient and sustainable practices than ever before. So why do consumers carry so much doubt around the way their food is produced? When did fear begin to trump science and fact when it comes to food production – and how do we earn back that valuable consumer confidence?

It is crucial for agriculture – particularly farmers – to take a seat at the table when it comes to conversations about food. Farmers can play a crucial role by engaging in meaningful conversations, opening the doors to their livelihood and building trust with their communities.
This powerful documentary explores the truth behind common misconceptions of agriculture production in Canada, while empowering farmers to stand up and advocate for their social license to farm.

Follow along and join the conversation on Facebook (www.facebook.com/LicenseToFarm/), Twitter (https://twitter.com/licensetofarm), Instagram (https://instagram.com/licensetofarm/), and licensetofarm.com.

License to Farm in the Media

  • Talk Up SaskCanola's License to Farm - click here for the full story from CanolaWATCH
  • SaskCanola Launches License to Farm Advocacy Documentary - click here for the full story from RealAgriculture
  • Film explores issues in Sask. agriculture - click here for the full story from the Saskatoon StarPhoenix
  • License to Farm documentary encourages growers to joint the food conversation - click here for the full story from Ag More Than Ever
  • SaskCanola Launches License to Farm - click here for the full story from Ag-West Bio
  • Documentary aims to bridge rural-urban knowledge gap on farming - click here for the full story from iPolitics
  • License to Farm Documentary Screens at the Western Canadian Crop Production Show - click here for the full story from Swift Current Online
  • Documentary hopes to encourage farmers to engage customers - click here for the full story from 660News
  • License to Farm Documentary Screens at the Western Canadian Crop Production Show - click here for the full story from Discover Weyburn
  • License to Farm: A Must See Film - click here for the full story from Rural Route Ramblings
  • SaskCanola launches License to Farm documentary - click here for the full story from Farms.com
  • Government funds video to help farmers combat anti-GMO movement - click here for the full story from CBC News
  • License to Farm Documentary - click here for the full story from the Saskatchewan Ministry of Agriculture
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